Reach The Right People
Topics
Define subscription categories participants can opt in or out of.
Topics are subscription categories for participants.
The app describes them as categories participants can opt in or out of. Distribution can use topics to gate sends to relevant audiences only.

Create a topic
The topic form includes:
- key
- label
- description

Examples
ux-researchpricingbetacustomer-stories
Next step
Use properties for attributes that should live on a contact record.
